Burton Golf Adds Platinum Bag to Stylish, Functional 2005 Line
Press Release
Posted 2005-01-24
Burton Golf, the legendary golf-bag manufacturer that recently unveiled its revolutionary Club-Lok anti-theft golf bag, today announces the addition of the women’s Platinum golf bag to its line of stylish, functional bags for 2005.
The Platinum golf bag is available in five color combinations, ranging from neutral tan to a bold animal print with a black background. Featuring a 14-way organizer top system, a full-length divider wrapped in a plush cloth material, and an outside putter protection tube, the Platinum bag is perfect for the protection of valuable golf clubs and gear. Ten generous pockets provide ample storage for balls, tees, and miscellaneous apparel.
“The female demographic is the single most rapidly growing segment of the golf equipment market,” says Terry Andre, Burton Golf’s Vice President of Sales and Marketing. “Women should have a wide variety of golf bags from which to choose and the Platinum bag is designed to meet the needs of an increasingly discerning market demographic.”
Platinum will complement Burton’s existing line of bags designed specifically for women golfers, including the Lady Alpine stand bag, and the Cloud Nine Lady Classic Lite cart bags. Also new for 2005, Burton Golf has unveiled a cadre of sporty, well-designed stand and cart bags for men and women, including the Alpine, Cart Blanche, Fusion and aforementioned Club-Lok bag.
The new and innovative Club-Lok bag is engineered to deter and prevent the theft of golf clubs and the entire bag. Fully integrated with Burton’s light weight Sherpa cart bag, Club-Lok is simple to use, unobtrusive in appearance and capable of saving golfers thousands of dollars in stolen gear and equipment.
All of Burton’s new stand and cart bag entries to the marketplace are designed to provide optimal functionality and minimal weight for walkers and cart riders. Like all Burton golf bags, all new models are hand stitched, constructed of durable materials and carry Burton’s lifetime guarantee.
Manufacturer suggested retail price for the Platinum golf bag is $149, with optional personalization embroidery available for $15. For more information about Burton Golf bags, call 800.633.4630 or visit www.burtongolf.com.
About Burton Golf
Established in 1907 by T.C. Burton, Burton crafts one of the widest varieties of golf bags on the market. Offerings include stand, cart and TOUR-staff bags, as well as travel covers, custom bags and bag accessories. Burton bags are golfer-friendly, fashionable for men, women and children of all ages, and are designed for optimal functionality and minimal weight for walkers and cart riders. All bags are hand-stitched and constructed of durable materials, available in classic and contemporary styles, and offered in a wide range of color palettes and custom options.
The Fort Walton, Fla.-based company’s brand leadership is known throughout the world, evidenced by the company’s presence as the team bag for the Ryder Cup, Presidents Cup, Solheim Cup and Walker Cup. Most bags carried by Tour professionals are made by Burton. Of utmost importance to all golfers, Burton bags are the only in the industry to carry a lifetime warranty.
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