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Devant Unveils Revolutionary Dri-Tac™ Golf Towel

Devant Unveils Revolutionary Dri-Tac™ Golf Towel


Press Release

Posted 2005-01-24


Devant Sport Towels, the leading manufacturer of high quality custom and licensed golf towels, today at the 2005 PGA Merchandise Show (Booth #s 12337 & 12437) introduced the Dri-Tac™ Towel, a “first-of-its-kind” technology-driven golf towel that improves the performance of golf grips, under all weather conditions.

The patented Dri-Tac Towel features Devant’s proprietary microfiber technology, which is designed to retain moisture throughout a round of golf. In fact, the towel is 7- times more absorbent than cotton, while “wicking” away water 3-times faster than traditional cotton towels. As a result, golf grips can be dried and cleaned whether the towel is wet or dry.

“Never before has there been a golf towel that actually improves the performance of golf grips,” said Rick Sheppard, President, Devant Sport Towels. “With Dri-Tac, Devant’s exclusive microfiber technology actually enables golfers to clean and dry their grips and club heads, on the tee, green or fairway, under all weather conditions.”

A towel which outperforms the standard cotton golf towel in every way, Dri-Tac features a deep plush pile and weighs as much as the heaviest, premium jacquard towel on the market. In addition, the synthetic make-up of the towel resists mold and mildew more then cotton, vastly enhancing the life of the towel and ensuring maximum quality. Equally important, the microfibers in the towel trap dirt in the filaments, which helps to protect club faces and heads from the abrasion found on standard towels.

The Dri-Tac Towel is available as a stock product in Black, Navy and Hunter Green for the 11”x16” Putter Towel™ and the 16”x24” Golf Bag Towel. The 16”x36” Pro Towel is available in Black only. All towels are offered with a custom embroidered option for clubs, resorts, corporations, events, etc. SRP for the Putter Towel is $12.99, the Golf Bag Towel, $14.99 and the Pro Towel, $19.99.

Monroe, North Carolina-based Devant Sport Towels, a member of the PGA Retirement Plus program, has been one of the leading manufacturers of high quality custom towels for 30 years. Devant, the industry leader in creative golf towel solutions, is also the official licensed golf towel of the PGA Tour®, US Open, PGA Championship and Ryder Cup.



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