Adams Golf Introduces a New Idea

Press Release

Posted 2002-12-15

Brainchild of founder and club designer Barney Adams, Adams Golf (NasdaqSC:ADGO) is proud to introduce the new Adams Idea Irons. From long to mid to short, each part of the new Idea set is optimized for maximum performance benefits and then integrated to work together.

"Our objective was to develop a truly easy to hit iron,” states Barney Adams, Chairman of Adams Golf. “We designed the optimal long, mid and short irons and then progressively combined each part to make a correlated set with ideal distance and forgiveness."

Adams Golf’s new Idea Iron sets consist of three distinct club designs:

The Long Iron i-Woods Featuring Tight Lies Fairway Wood technology designed into a club that's part iron, part wood, the Idea i-Woods are longer and easier to hit than traditional long irons with a 27% higher Moment of Inertia (MOI) for more forgiveness. The ball gets airborne easily thanks to a low Center of Gravity (CG) driven by internal heel and toe weighting and Adams’ patented upside down club-head design.

Oversize Hollow Mid Irons With a hollow back design, the mid irons’ center of gravity is placed low and toward the back of the club head making these irons long and easy to hit. The Adams Idea mid irons have a 24% higher MOI than traditional irons for better playability and maximum forgiveness.

Oversize Cavity Back Short Irons The cavity back short irons are designed for easy to hit shots with better feel, control and accuracy. These irons feature a wide sole with a low CG for optimum launch and spin.

"This is a unique set of irons,” states Mr. Adams. “They have visible innovation that shows up in the golf shot. Each iron in the set has been designed individually with one objective: easy to hit performance.”

Set Makeup Men’s and Senior's Sets – Right- and Left-handed sets available consisting of 17º and 21º i-Wood long irons plus 5-iron through Pitching Wedge.

Women's Sets – Right-handed sets consisting of 21º and 25º i-Wood long irons plus 6-iron through Sand Wedge.

Shaft options – Aldila’s high launch graphite shaft or Adams’ proprietary GT (Graphite Tip) shaft.

Matching Gap, Sand and Lob Wedges also available.

Manufacturers Suggested Retail Price: $599.99

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Adams Golf Introduces a New Idea

Press Release

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