 Callaway Golf Adds Two New Models to Best-Selling Line of Odyssey 2-Ball Putters Press Release
Callaway Golf
Company (NYSE: ELY) today added two new models to the popular
Odyssey(R) 2-Ball Putter line. The new Odyssey White Hot(R) 2-Ball
Center-Shafted Putter is a reconfigured version of the original 2-Ball
design, while the new Odyssey DFX(TM) 2-Ball Putter is the first
putter in the 2-Ball family to feature the Company's patented
Stronomic(TM) insert technology. The new DFX putters are scheduled to
ship to golf shops around the world in April 2003 while the new 2-Ball
Center-Shafted Putter will be shipped beginning in May 2003.
"Golfers around the world have embraced the unique 2-Ball
alignment system, making Odyssey 2-Ball Putters the best-selling
putters in the game today," said Ron Drapeau, Chairman, President and
CEO of Callaway Golf. "In the spirit of innovation, we are adding two
new models to the 2-Ball family that will allow us to offer more
choices to the consumer while strengthening the premier putter brand
in the industry."
Each Odyssey 2-Ball Putter has a large mallet head with two golf
ball-sized alignment aids positioned directly behind the center of the
face on the top of the putter. At address, golfers see their golf ball
with the 2-Ball alignment system immediately behind it, providing an
accurate preview of where the putter is really aimed. This helps
ensure the putter is square to the target, and also helps golfers to
better see the line their ball will travel after impact. The Odyssey
2-Ball Putters also has a unique "weighting wing" design that lowers
the center of gravity and pulls weight away from the face of the
putter, helping eliminate skidding and skipping for better roll
characteristics.
The Odyssey White Hot 2-Ball Center-Shafted Putter has been
modified from the original 2-Ball design by moving the point where the
shaft enters the clubhead from the heel to the center of the head.
This design is popular with many tour professionals and other golfers
who have a square, pendulum-like putting stroke. Meanwhile, the
Odyssey DFX 2-Ball Putter maintains the design of the original 2-Ball
Putter but with the insert technology and cosmetics that mark the new
Odyssey DFX Putter line. The Stronomic insert used in the Odyssey DFX
2-Ball Putter provides a distinctive feel that is somewhat crisper
than the White Hot insert used in the Company's other 2-Ball Putters.
The Odyssey DFX 2-Ball Putter also has a dark gray finish that reduces
glare in bright conditions -- and further highlights the white discs
of the 2-Ball alignment system.
The Odyssey White Hot 2-Ball Center-Shafted Putter and the Odyssey
DFX 2-Ball Putter will carry a suggested retail price of $215, and
each will be available in right-hand models of 33, 34, 35 and 36
inches. Odyssey Golf has been the No. 1 putter brand in usage and wins
across the world's major professional tours combined for the past five
years, and 2-Ball Putters were used to win 30 times around the world
last year.
Callaway Golf Company makes and sells Big Bertha(R) Metal Woods
and Irons, including Great Big Bertha(R) II Titanium Drivers and
Fairway Woods, Big Bertha Steelhead(TM) III Stainless Steel Drivers
and Fairway Woods, Hawk Eye VFT Tungsten Injected(TM) Titanium Irons,
Big Bertha Stainless Steel Irons, Steelhead X-16(TM) and Steelhead
X-16 Pro Series Stainless Steel Irons, and Callaway Golf Forged
Wedges. Callaway Golf Company also makes and sells Odyssey(R) Putters,
including White Hot(R), TriHot(R), DFX(TM) and Dual Force(R) Putters.
Callaway Golf Company makes and sells the Callaway Golf(R) HX(R) Blue
and HX Red balls, the CTU 30(R) Blue and CTU 30 Red balls, the HX
2-Piece Blue and HX 2-Piece Red balls, the CB1(R) Blue and CB1 Red
balls, and the Warbird(TM) golf balls.
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